In New York City, the city that never sleeps and where dreams are as colorful as its people, my journey started. My name is Julio Balbuena, CEO and Founder of Ennova. An Economics Bachelor degree and over 10 years of experience in Wealth Management, it seemed like I had my life all figured out, the American Dream! But deep down, I always wanted to start something of my own – to build something. I tried building different side hustles, a few stumbles along the way, taught me a valuable lesson: working hard is important, but working smart is the real game-changer.

Then came COVID-19, forcing us all to pause and reflect. It gave me the chance to dive deep into my true passion – growth, innovation, and bringing ideas to life. My roots, stretching from NYC to the Dominican Republic, have always kept me grounded and connected to the minority community.

Seeing friends pour their hearts and souls into businesses that struggled to take off made me realize the untapped potential of digital marketing. So, I decided to go all in, in the digital and startup world, soaking every bit of knowledge on growth strategies. I dove headfirst into learning everything about digital marketing by soaking up online courses, listening to tons of podcasts, scrolling through countless blogs, signing up for every newsletter I could find, attending seminars whenever possible, watching documentaries that caught my eye, and reading books that promised to make me better at what I love doing. 

This journey led me to an amazing opportunity to work closely with an entrepreneur who knows a thing or two about growing businesses from $0 to $100,000,000+.

I reached out, we met, and after impressing the team I was offered to be his startups Strategic Growth Consultant, in which we boosted his 2 years old startup to nearly $15 million ARR! And let me tell you, it was all about working smarter, not harder.

That’s when it hit me – why keep all this know-how to myself when I could help lift up so many others? And just like that, Ennova was born. Our mission? To empower minority-owned SMBs through digital marketing and unlock doors they didn't even know existed. We're at a crossroads where tradition meets innovation, and hard work meets smart strategy. We're here to show that embracing digital marketing isn't just an option – it's a necessity for success in today's world, and suddenly, being known just around the block is not enough.

Minority owned SMBs in our neighborhoods aren’t just shops and services; they’re the dreams and passions of real people. But as the world goes more and more digital, there’s a shift – a wake-up call that to really make it big, digital marketing isn’t just nice to have; it’s a must. Ennova is all about being part of your team on this journey. We’ll work with you on SEO, online ads, social media – you name it – tailoring everything so your business really speaks to the people you want to reach, everywhere.

Picture this: your business not just being talked about in your neighborhood but being known all over the internet. That’s not just some daydream; that’s what we’re making happen at Ennova. Let’s make this journey together. With Ennova, every minority-owned business can dream big and then make those dreams come true, reaching success like never before. Schedule a free consultation below!